charity tie ins to increase business

Our first vending event will be a charity fund-raiser as well. My best friend's wife is organizing a Women's Resource Fair (third year). They are expecing 2000 to attend. Two other food vendors will be mexican and healthy sandwich wraps.

We are doing it to raise funds for a local horse stable that teaches challenged kids how to care for and ride horses. They do amazing work and do it for love of kids.

Even if we don't get any referral business, I am glad we are able to help them. We donated their exhibitor booth and will donate $1 per sandwich that we sell. Employees are all family/friends, which I think will donate their pay as well. If it goes as planned, they should get about $1000 after it is all over.

Work hard, feel good about it, knowing you are helping someone who needs it. could not ask for more.

Jack, Thanks for sharing. I've found charity events a good lead for business too and typically split the profits 50:50, but haven't had to pay a sponser fee yet. For me 50:50 means they get 25% of the sales.

How do you typically decide on what % of sales a 50:50 profits split is?