Everyone in San Diego would probably say Phil's BBQ. While it's good, and they are building one 2 miles from my house, I still like the mom and pop feel of Bull's Smokin' BBQ in San Diego. It sits in the shadows of USD, and near one of the greatest micro breweries in the country. Ballast Point is just a mile a way. Of course the beer on tap usually features one of the fine Ballast Point selections, and that's a plus for me. More and more you can't go anywhere in San Diego without a fine San Diego Micro brew as a choice.
But back to the BBQ and the main question. Why do I like the place. I mentioned the beer already. The restuarant seating area is comfortable and has a rustic outdoor chuck wagon patio. Dogs allowed! I have been there several times, and can't stop ordering the Duo sandwich. You get your choice of 2 halfs and I always get the pulled pork and beef brisket. The bread is delicious but doesn't outshine the meat. Both meats are tender, smokey, and the house made sauces are a real compliment. My favorite side is the Mac N Cheese. Something about the crumbled up Cheese gold fish crust with the soft melt in your melt sauce and pasta. MMM. Good stuff.
The number 1 reason I come back...the owner. He has been there every time I have gone, and every time he has stopped by the table to say hello and to ask me how I am doing. He treats you like an old friend and offers to bring you a sample of something or more corn bread. It's a nice touch and its that sort of attention to the customer that I think he will do well. The food alone should be enough, but withour the owner it might just be another Phil's. Great food, but nothing else to say.
http://www.bullssmokinbbq.com/food.php