We have a Q joint. 8 months now. Here is what I can tell you....
*Get your pricing right the first time. Just use your costs and compare to others in the area for a general idea of what mark-ups are. Be sure you are comparing "Homemade" apple pie and "Homemade" apple pie, not "Homemade" apple pie to one of those nasty little McFried pies. Don't be afraid to charge.
*Do as much as possible YOURSELF. This way you are getting the results YOU want and you are not killing yourself with payroll. Remember.... Owning and operating your own place is ALOT of work-SERIOUSLY! Be honest with yourself on this one, it is no joke! If you think that the money is going roll in while you sit back and reep the rewards while everyone else does the work, you WILL fail...period. You will average 14 hour days EASILY, just be prepared to be THAT dedicated.
*Be consistant. If you are not, people will quit coming. If X place served me the best food that I have ever had the first time I went, then went back with Falmily/Friends and it wasn't the same---you lost all that business.
* Do one thing and do it well! Do not try to run the gammet. It will take away from what you are good at. If it was up to most of us that are in the business our menu would be a scroll 100 feet long. It just cant't be that way.
* Most of all... be nice to people. That in it's self will keep you in business.
Best wishes!
Zeb
Owner/Operator/Maintenance Man/Dishwasher/Floor Mopper/Cook/Cashier
of ZEB'S in Arden, NC.