KCBQ - I read your website, and I like your wit and humor !
Are you aware your menu has 'Diet Water' on it, right after 'coke' ? Heh.
I agree with most of what you say in your post, but for some, brick and mortar works out well. In my area (northeast PA), our codes are tough, and I basically need a restaurant to operate out of. That being said, it's also the launch site for catering and bulk pickup/delivery, which is definitely the winner. So in our case, having a combo of catering/bulk and brick and mortar is working. Believe me, there are moments where havng the restaurant is painful, and the idea of consolidating down to a vehicle is appealing. However, we have great customers, and our base is ever-growing. One thing that keeps me going (mentally) is our customers who on many occasion have said "don't let anything happen to this place, this town needs good food". Heh, I then tell them to "eat more BBQ then". It's been a challenge on many fronts, as I'm surrounded by Fridays, Applebees, Five Guys, McD's, Bking, Boston Mkt, and literally EVERY major chain restaurant known to mankind - in an area which statistically has the highest number of restaurants per capita than anywhere. Not sure if the area still holds the national record, but i did at one time. So needless to say, I can't out 'advertise' the big boys, and I rely heavily on word of mouth and catering to get the word out (which is working out). It's crazy in our 7 mile corridor of traffic - where 30,000 vehicles pass by our doors daily. Trick is, getting them to stop. There are many success stories and many failure stories in this area, traffic passing by doesn't mean much if they are on their way elsewhere. It's amazing how many people still walk in and say "I didn't even know you guys were here". I enjoy hearing that, because it means a "new customer".
Anyway, just throwing another 2 cents into the mix. Good luck all, and for those contemplating jumping into the restaurant and/or catering business, be sure to read the posts by some of the more experienced ad wiser council on this forum. And be sure you are prepared to give more than 100% of your effort. I think all can agree that it WILL take more than your currently capable of - so those that survic are able to adapt and perservere.
quote:
Originally posted by KCBBQTruck:
WOW! Have you got your 2 cents worth yet??? As you can see, everyone seems to share your dream. Here in KC a BBQ joint opens every week and two close the same week. Restaurant biz is the toughest biz on the planet. BBQ restaurant is tougher than THAT!
I ran the numbers a thousand times over the period of 14 years. They never worked! So I opened a BBQ joint any way 'cause simple math couldn't be right. It was! Be VERY cautious and double every cost and half every profit when you do your calculations.
If mobile vending is an option, look into it! I spent every dollar I made on my food truck to keep the doors open to the restaurant. Now I put all that money in the bank!
I suggest you start off talking to some friends, local businesses, churches, etc. and book some catering gigs. They pay good money and sometimes are easier to pull off on the DL to test the water before dumping your entire life fortune into a brick and mortar.
Jeff, Master of Meat
KC BBQ Truck
www.kcbbqtruck.com