People need to brine,several things/occasions to appreciate the process.
The new pork is bred so lean[loins,etc],that even fine chefs,etc. can't cook it for the restaurants.
They even have pots of pork chops in brine.
Wildfowl is virtually worthless,without brining.
Many vendors/caterers won't serve breasts/fillets because of the cook and hold problem.
Large corps,like Tyson,etc load up all the pork/poultry,etc with salt water, because it makes a lot of money selling salt water at top meat price.
Plus ,it cooks much better for the home cook.
I'm not sure why Smokin' got as involved in brining,but he is recognized as one of the experts in the field.
I've refered a passle of comp cooks to his work,and they live by it.
He even teaches it to comp cooks at the FEC competition classes.
At first blush,it seems like a small hassle,but it turns the " common every other cook in the neighborhood",into the one "master".
Plus,Smokin' learned to take all that cheap saltwater stuff from the box stores,and change the flavor-as well as tenderness/moistness.
All we need to do,is do a side by side taste test with the neighbors,and we'll wonder why everyone doesn't do it.
IMHO,going into summer,this could be the single biggest advance most of us may make in our cooking.
Now,next thing ya know,my fellow hillbillies, down in Arkansas will have new "tree rat" brines at the Rod,Gun,and Homebrew Meetin's.